No Endgame Spoilers Here
If you’re reading this and haven’t watched Avengers: Endgame yet, don’t fret. I will not be discussing anything other than Avengers’ box office success, and if I’m being honest, this is ridiculous!!!
Avengers: Endgame is the latest installment in the Marvel Cinematic Universe directed by the Russo Brothers. And it might become the highest-grossing movie of all time.
Finally, someone will knock off Avatar!
The Usain Bolt of Films
Avengers: Endgame is the quickest film to reach the $2 billion mark within the shortest amount of time: 11 days. Seriously imagine making $2 billion in 11 days. Bear with me, because I’m bad at math, but that’s like… $180 million a day? For those math nerds out there: fix my answer in the comments down below.
Anyway, it’s the second highest grossing film of all time, behind the previously mentioned Avatar (which if I’m being honest, I’ve never dug that film, but that’s for another post).
It’s also one of the five films to ever hit the $2 billion mark, along with Avatar, Titanic, Star Wars: The Force Awakens, and Avengers: Infinity War.
Endgame even had the second biggest second weekend earning as well, just behind Star Wars: The Force Awakens.
What Does All This Mean?
You’re probably wondering what all this means, like my subheading asks. Good question. It means we will never stop getting Marvel movies, and next time there’s this big tent-pole event in the MCU, Disney will expect for that Avengers (or whatever other team title) to match or top the earnings of Endgame because these films cost a lot of money.
Now, a good rule of thumb is to take half of that price, and that’s typically what it cost to market the film as well. So we are talking about $200 million for marketing, $400 million for the filming, and that brings us to a cool $600 million total cost. The more costly these films get, the more the studios need on their return.
The biggest question I have is that now we know how much a film built up after 10 years of films, will we ever get a more grounded style superhero film again? Just like when studios saw the success of the MCU and tried to start their own cinematic universe, they will see this and try again.
Because Hollywood is just like Silicon Valley, built on billion-dollar unicorns, and nothing else can survive.
How much money are you responsible for giving to Avengers: Endgame? If you watched it, don’t spoil it for others, it’s just mean. What do you think the future of the MCU is? Let me know down in the comments below!
Shout out to Rebecca Rubin with Variety breaking down the numbers and order of the highest grossing films and the second-week numbers. For a more in-depth look at the numbers here’s the link to her articles: