Most people probably wouldn’t associate those who enjoy playing bingo in its traditional form with those who play video games in its most modern form. However, over the last couple of decades, a drastic change in the perception of both forms of gaming has led to a sort of audience crisscross.
As the stigma of video gaming has faded, the average age of gamers has increased significantly; the entertainment medium has caught mainstream headlines. Bingo, on the other hand, has drifted from the mainstream in its live form; it has taken up residence online, where it’s found a more millennial audience.
So, why have gamers suddenly started to find appeal in bingo and bingo jackpot games?
Bingo Seeking to Expand Its Horizons
One cause of the seeming demise of live bingo halls was their inability to adapt and appeal to a wide audience. Now, however, progressive bingo jackpot games have completely changed the demeanor of the classic game. On these bingo websites, anyone can log in to enjoy digital bingo rooms with others. This is great for people who have always enjoyed bingo. The more drastic change has come to the website itself; it has infused a vast offering of vibrant progressive jackpot games to further its appeal to the masses.
Such moves to revitalize the bingo platform have seen the desired results. Where live bingo was once seen as a game strictly for the older generations, online bingo’s biggest age demographics are 25 to 34-year-old and 35 to 44-year-olds. The convenience of play has certainly helped. But so, too, has the inclusion of innovative, colorful, and even competitive games like Galactic Girls Jackpot, Rhino Rampage, Wings of Ra, and the Age of the Gods suite.
While bingo’s audience was shifting to a mid-20s demographic, as gaming became more respected around the world—shedding the lonely man’s club stigma—older gamers became the driving force of the industry. As it stands, the average gamer is about 35-years-old; their play becomes less competition-centric as they approach the age of 40. This trend aligns with bingo’s rejuvenated appeal through progressive jackpots and its most prominent age groups. The popular competitive titles are seeing all gamers spin for the same, ever-increasing jackpots.
Why Would Online Bingo Want to Appeal to Gamers?
Bingo is a game. So, in order to appeal to the existing, seasoned space of gamers who can identify quality entertainment, the product must be of high value. Furthermore, unlocking this passage into the gaming audience would drastically expand online bingo’s potential audience. The global game industry is valued at close to $160 billion this year.
Alongside the option of playing competitive progressive jackpot games, bingo saw the need to introduce a lot more variety to its total offering; slots were the perfect way to do so. Creating new games in new themes helps to make a platform more appealing to each specific preference out there. This is why the bingo jackpots span so many themes—much like in video gaming.
There’s the ancient Egyptian game Wings of Ra; football slot Footy Frenzy; movie and celebrity themed Hollywood Boulevard; and the Mexican wrestling title Lucha Rumble Jackpot. Just as gamers gravitate to titles that take them to thousands of new worlds and universes, the bingo games also offer a way to enjoy the sights, sounds, and action of a distant world.
The tales of video gaming and bingo are almost complete opposites, and yet, the paths of the two are crossing as we speak. Now, online bingo is gamifying its experience to enhance its appeal to the nearby gamer base.
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